Rap records cut by editors who only cut rap

It runs the creator side of a campaign for you, producing a batch of native videos from real creators posted on their own pages in their own voice rather than one polished film. That's the only format a scrolling audience doesn't immediately clock as advertising and thumb past.

We handle the sourcing, the brief, the edit standard and the posting order, then report what each clip actually did. Ten angles on one record will outperform one expensive film that either works or doesn't, because you find out which angle landed instead of guessing afterwards.

A campaign takes one record, a video or a live set, cuts the hooks, posts the clips on creator accounts and reports verified views, with every clip tied to the official sound.

Views and streams are different things. Clips are cut and posted so the official sound is in the frame, and saves and streams get reported whenever we can see them, but we don't promise a Spotify number.

It's a custom CPM, a set price per 1,000 verified views scoped per campaign rather than read off a rate card, which is why we ask about the record before quoting anything. Two things move it: how many approved clips you want and how wide we seed across the roster.

There's no retainer and no long contract. Send the record and the goal and you get a quote back with the deliverable count written down.

Briefing and creator matching come first, then clips land in waves, so you see early cuts while there's still time to steer tone before the bulk of the roster posts.

Give us the release date up front and we'll build the seeding schedule backwards from it, so the first wave is already live and pooling creations by the time the record drops.

You own the campaign output. Every creator signs a licence before they post, so anything you approve is cleared for your own channels.

Paid usage is agreed and priced separately up front, covering running a clip as an ad, whitelisting it, or using it past the campaign window, because that's what the creator is licensing to you.

You reject it and you don't pay for it. Approval is per clip, so nothing counts toward your deliverables until you've signed that specific clip off, which means a weak batch can't quietly eat the budget.

If the problem is direction rather than execution, we re-brief and the creator reshoots, and if a whole angle isn't landing we drop it and move those slots to the ones that are.

A marketplace hands you a list and the work becomes yours, meaning briefing, chasing, reviewing, rejecting and scheduling, then doing it all again next week when half those creators have gone quiet. An agency does that work and carries the result.

If you have an in-house team with time to run creators, a marketplace is cheaper, and if you want clips landing on a schedule without managing twenty people, that's the job we do.

Yes. Ad variants get briefed differently to organic clips, with a harder hook in the first second, a clearer artist moment and a cut that still reads with the sound off.

Tell us up front if clips are going into paid, since it changes both the brief and the usage licence we take from the creator.